Step I Build your site Our first step is to either develop a web page for you or to optimize your existing site. We must make your site usable and relevant. I good relevant site will always get more use and traffic than a glittery site with no content. Therefore our job is a good usable site that downloads quickly and gives the customer the information they need.

Step II Search Engine optimization
We w ill submit your site and make it highly searchable to over 200 search engines and directories. We may submit it to up to 3,000 if necessary. This will give you the basis for your other advertising campaigns. One someone sees an ad or gets a referral they must be able to find you.

Step III pay-per-click Advertising Once you have a good solid base we will use sound psychological and sociological principals to determine what key words and will bring the people most likely to become customers. We will also direct them to the pages that are most likely to convert them to customers.

Step IV Traditional Advertising The traditional advertising program will be used to create a need for your product, build your brand equity and convince people to take action. We will encourage current customers to buy more often and constantly reach new customers.

Step V Evaluate We will constantly evaluate and test the process.